Clothing & apparel product photography trends 2025
We asked 1,000+ clothing brands what types of product images sell. Find out what they revealed.
Key takeaways
47%
of clothing brands use clean white studio backgrounds to boost product sales
75%
of clothing brands use multiple photography styles in each product listing
47%
of clothing brands say natural lighting is the most effective method
What’s inside? A sneak peek
The importance of high-quality e-commerce visuals
Today’s clothing photography and photo editing landscape
Top visual trends for clothing and apparel product photography
Save time and money enhancing e-commerce visuals with Photoroom
How AI is impacting the future of photography and photo editing
30% of fashion industry professionals already use AI technology for visual content production.
Generative AI could add $150 to $275 billion to the fashion industry’s profits in the next five years.
AI image generators were the fastest-growing category among all AI categories with a 441% YoY growth rate in 2024.
